A customer success manager or CSM specializes in customer service delivering both reactive and proactive solutions and plans for their consumers. They also need to be familiar with your organization’s product or service so they can answer any questions from customers.
When customers email your organization, CSMs must be able to compose emails and knowledge base newsletters for their consumers. They also need to strong negotiation skills to hold talks regarding upselling and cross-selling on top of everything else.
You can see that a great CSM should have a set of skills and characteristics that a hiring manager should evaluate during interviews. On top of that, you can always train people about the business' products and services as well as email approach. But, emotional intelligence and other personality attributes are must-haves when hiring a new CSM.
We have gathered interview questions for you to evaluate your candidates.
When hiring a customer success manager, remember that the position is critical for sustaining and developing long-term connections with customers. If you make a poor hiring decision, you may experience poorer client retention rates.
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