Social media specialists are known for building and management of content on different social media platforms. They team up with the digital marketing group to raise brand recognition and boost customer interaction on all social media platforms.
Behavioral or situational questions
- Do you have any experience using various social networking sites?
- What would you say in response to someone criticizing our brand online?
- What steps would you take to increase our brand's social media engagement?
- How do you effectively handle several social media platforms at once?
- What would you do in the event that a social media campaign wasn't successful?
- How do you make sure you keep up with changes in your field?
Skill related questions
- What application do you like to use to schedule posts?
- In detail, describe your background in handling social media accounts.
- Please describe your social listening tactics.
- How do social media and advertising relate to one another?
- How do you create paid advertisements?
- Describe the top five qualities a social media specialist should possess.
General questions
- Briefly discuss how social media can be used for offline events.
- How would you define engagement?
- What hobbies do you enjoy doing besides work?
- What prompted you to join social media?
- How could you benefit our social media team?
- What would you improve about social media if you could?
Conclusion
Use this social media specialist interview question template to find the best talent for the job. Be sure to modify or add more questions based on the unique culture of your company.
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