Outbound Email for Introduction email template

Why does it matter? 

Passive candidates make up a large portion of high-quality recruits, since they are currently employed. Making them part of your recruitment strategy by sending outbound emails to establish first contact is thus crucial.

When to send?

Send this email as soon as you have decided that the candidate could be the right fit for the job opening.

What to include?

• An introductory message to communicate who you are and your objective in contacting them
• All pertinent details on the job opening and the company

Please keep in mind that this template can be customized to suit your company's voice and tone.

Template Email:

Email subject line: [Candidate First Name], would you be interested in joining our team at [Company Name] as [Insert Position Title]?

Hello [Candidate First Name],

I hope your day is going well so far. My name is [insert first name of recruiting manager], and I work in the recruiting department for [Insert Company Name]. I recently found your profile on [Insert recruiting platform and/or website] and was thoroughly impressed with your previous work experience. 

[Insert Company Name] is currently searching for someone to fill their [Insert position title]. At [Insert Company Name], we strive to [Insert company mission statement and/or goals]. I believe that your current qualifications would make you a great candidate for this position, a valuable asset to our team, and give you an opportunity to expand your expertise in this field. 

All the positions we offer at [Insert Company Name] come with a generous benefits package. [Insert Company Name] wants you to get the most out of your career with us. That is why our benefits package has been specially curated for our employees to include [describe benefits offered, e.g., medical, dental, 401k]. After working with us for [insert timeframe], you will be eligible to receive [insert benefit type]. Our human resources department can explain the benefits process further to help you gain a better understanding of the perks that come with our employment. 

I’d like to connect so we can discuss more about this job opportunity and others you might be interested in at [Insert Company Name]. Please let me know if you would like to learn more about the responsibilities and expectations for [Insert Position Title], and we can set up a time/date to meet up or speak over the phone. 

If, by any chance, you are not interested but know of someone else with similar qualifications to yours who might be interested in joining our team, then please feel free to help us connect. You can find my contact information below or reply directly to this email for further questions or comments. 

Thank you for your time and consideration. I hope to hear from you soon. 

Best Regards, 

[Insert Recruiting Manager Name]