Marketing candidates are in high demand, and having a strong strategy on how to connect with them will help you source high-quality candidates and help build a robust talent pool.
Consider sending this email soon after deciding that a marketing professional could be a good fit for the roles that you are advertising.
Make sure to include your name, the title of the open position, the company name, where you found the candidate, and the days/times to connect.
Subject line: Are you open to new opportunities?
Dear [CANDIDATE NAME],
My name is [NAME OF RECRUITER], and I work for a company called [NAME OF COMPANY]. I hope you are well.
I came across your profile on [SITE/SOURCE], and I’m reaching out to see if you are open to discussing a Head of Marketing position that I am recruiting for. Your background and qualifications are very impressive, and they closely match the role. I would love to tell you more about our company and the position!
You may not be actively looking for something new at the moment, but if you’re open to hearing more, can we schedule a call some time this week? How about [DAY & TIME]? If not, please feel free to let me know what days/times work best for you.
Sincerely,
[SENDER NAME]