How To Integrate a Recruitment Platform Into Your Agency

In the aftermath of the global pandemic, the recruitment industry has been constantly evolving and facing new challenges and opportunities. Keeping up with the changing market trends, customer expectations, and candidate preferences is recruiters’ top priority. You need to find ways to differentiate yourself from your competitors, deliver value to your clients, and attract and retain top talent. One way to achieve these goals is by integrating a recruitment platform into your agency.

What is a Recruitment Platform?

A recruitment platform is a type of software as a service (SaaS) that enables you to automate and optimize your recruitment process. It allows you to create and manage job postings, source candidates from various channels, track and communicate with applicants, schedule interviews, generate reports, and more. With a recruitment platform, you can reduce manual tasks, eliminate errors, enhance collaboration, and increase transparency.

A recruitment platform can also be integrated with your existing systems, such as your website, email, calendar, social media, ATS (Applicant Tracking System), CRM (Customer Relationship Management), or ERP (Enterprise Resource Planning.) This way, you can have a seamless and centralized workflow that saves you time and resources.

Why Integrate with a Recruitment Platform

Having a recruiting platform integrated with your agency can help you streamline your workflow, automate repetitive tasks, and optimize your performance. You can also:

• Reduce Costs: Recruitment platforms help to reduce the time-to-hire, lower the cost-per-hire, and increase the return on investment (ROI) of your hiring activities.
• Enhance candidate experience: Recruitment platforms offer a user-friendly application process, sending timely and personalized messages, and offering feedback and updates can help you improve the satisfaction and engagement of your candidates.
• Strengthen talent pipeline: Sourcing candidates from multiple channels, such as job boards, social media, referrals, or your own database enables you to create and maintain a large and diverse pool of qualified talent for current and future openings.
• Improve hiring quality: With advanced approaches such as AI (Artificial Intelligence) and ML (Machine Learning), recruitment platforms allow you to screen candidates more effectively, match them with the best-fit jobs, and assess their skills and personality.
• Increase collaboration and transparency: Enabling team members to access and share information, communicate with each other and with candidates, assign tasks and responsibilities, and track progress and performance helps you foster a collaborative and transparent culture in your agency.

Before You Integrate a Recruitment Platform…

Before integrating a recruitment platform for your agency, there are some things you need to consider to ensure that you have the best solution that meets your requirements and expectations.

1. Understand Your Agency's Needs

This is the first step you need to take as a recruiting agency. It will determine the type of recruitment platform you need to partner with. To understand your agency’s needs, you need to conduct a thorough analysis of your current situation, challenges, and opportunities. You need to ask yourself and your team some key questions, such as:

• What are the main pain points and problems that you face in your recruitment process? For example, do you struggle with finding enough qualified candidates, screening and assessing them effectively, communicating and engaging with them efficiently, or hiring them quickly and smoothly?
• What are the goals and objectives that you want to achieve with your recruitment process? Do you want to reduce the time-to-hire, lower the cost-per-hire, increase the quality of hire, or expand your market reach?
• What are the strengths and weaknesses of your current recruitment process? What are the aspects that you do well and that you can leverage, and what are the aspects that you need to improve and that you can address?
• What are the main opportunities and threats that you face in the recruitment market? For example, what are the trends and changes that you can take advantage of, and what are the risks and challenges that you need to overcome?
• What are the main expectations and preferences of your clients and candidates? What are the value propositions and services that they look for from your agency, and what are the channels and methods that they use to interact with you?

To answer these questions, you need to collect and analyze data and information from various sources, such as:

• Your own data and information from your existing systems, such as your website, email, calendar, social media, ATS, CRM, or ERP. You can also use tools such as Google Analytics or Microsoft Power BI to track and measure various metrics and indicators.
• Clients and candidates feedback and reviews which can involve using surveys, forms, interviews, or testimonials to gather feedback and reviews from your clients. You can also use tools such as Indeed or LinkedIn to monitor and manage your employer brand.
• Competitors’ analysis using tools such as SimilarWeb or SEMrush to analyze your competitors’ websites, keywords, social media, or ads.
• Market research using tools such as Statista or IBISWorld to access market data and trends on various industries, sectors, or regions. You can also use tools such as Google Trends or BuzzSumo to discover popular topics and keywords in your niche.

2. Choose the Right Recruitment Platform for Your Business

After understanding your agency’s needs, you need to start considering the right recruitment platform for your business.

Here are some of the features and functionality that you should consider to address your specific needs:

• Talent Pool Management Tools: These are tools that help you create and manage your own database of candidates. They allow you to import, organize, search, update, and engage candidates from various sources. You should look for a recruitment platform that offers a talent pool management tool that is easy to use, powerful, and flexible. For example, Manatal easily lets you build and manage your talent pool, and import candidates from any source, such as LinkedIn, job boards, email, or social media.
• CRM Features: These are features that help you communicate and interact with your candidates and clients throughout the hiring process. You can track, manage, automate, personalize, and coordinate your communications. As a recruiter, you should look for a recruitment platform that offers a CRM feature that is user-friendly, customizable, and reliable.
• Manatal’s recruitment CRM can make candidate relationship management better and easier for you by letting you communicate with your candidates and clients from one place. You can use email templates to send personalized messages to your candidates as well as contact them via SMS.

• Automation & Integration Capability: The ability to automate repetitive and tedious tasks, such as job postings, resume screening, emailing, or report generation is usually ranked at the top as far as recruitment platforms’ priorities are concerned. Being able to integrate your recruitment platform with other systems, such as your website, email, calendar, social media, ATS, CRM, or ERP can be a valuable addition to your tool stack as a recruitment agency.
• For example, Manatal’s job boards integrations allow you to simultaneously post your jobs to multiple job boards and platforms within one click, saving you valuable time.

• Reporting & Dashboards: These are features that help you measure and analyze your recruitment performance. They allow you to generate reports and analytics on various metrics, such as time-to-hire, cost-per-hire, source of hire, quality of hire, or candidate satisfaction.

Manatal’s Reports & Analytics feature helps you generate customized reports on your recruitment activities, such as the number of candidates, interviews, hires, or rejections.

Implementing the Recruitment Platform in Your Agency

After choosing the right recruitment platform for your business, you need to implement it in your agency. This will help you ensure a smooth and successful transition and adoption.

To implement Manatal’s recruitment platform in your agency, simply follow these steps:

1. Sign up for a free trial or a subscription plan on the Manatal website. You can choose between the Professional, Enterprise, or Custom plan depending on your needs and budget.
2. Set up your account by customizing your settings, adding users, and integrating your email and calendar. You can also create and separate organizations for different clients or departments.
3. Build your candidate database by sourcing candidates from various channels, such as job boards, LinkedIn, or your own career page. You can also import candidates from your existing database or resume files.
4. Manage your candidates with Manatal’s Applicant Tracking System, which allows you to create and track jobs, assign candidates to different stages of the recruitment pipeline, and use AI recommendations and scoring to find the best matches.
5. Collaborate with your team and clients by inviting hiring managers to review and rate candidates, sending emails and messages through the platform, and using the guest portal or the vendor management system to share candidates with external stakeholders.
6. Track your performance and revenue with Manatal’s recruitment CRM, which helps you manage your leads and clients, monitor your placements and commissions, and generate reports and analytics to measure your KPIs.
7. Test it to ensure that it works properly

Conclusion

Integrating a recruitment platform into your agency can be a game-changer for your business. It can help you streamline your recruitment process, save time and money, attract more qualified candidates, improve hiring quality, enhance the candidate experience, increase collaboration and transparency, and measure and optimize performance.

If you are looking for a recruitment platform that can meet all your needs and expectations, Manatal can be a good choice for you. With Manatal, you can benefit from:

• A talent pool management tool that helps you create and manage your own database of candidates. You can import, organize, search, update, and engage candidates from various sources easily and quickly.
• An automation & integration capability that helps you automate and integrate your recruitment process with other systems. Within a few clicks, you can automate repetitive tasks and free up your time to focus on other crucial tasks.
• A reporting & dashboard feature that helps you measure and analyze your recruitment performance.