8 Successful Strategies to Start a Recruitment Consultancy

September 19, 2024
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Finding the right talent for open positions is one of the biggest challenges that many companies face today. Hiring the wrong person can cost time, money, and reputation, while leaving a position unfilled can affect productivity, performance, and morale. That’s why a recruitment consultancy can be a valuable partner for businesses that need to find the best talent for the job faster and easier.

In this article, we will explain what a recruitment consultancy is, how it differs from a recruitment agency, when it is chosen over a recruitment agency, and how to start a recruitment consultancy of your own.

What Is Recruitment Consultancy?

A recruitment consultancy is a business that provides expert advice and guidance to companies and candidates on how to improve their recruitment process and career prospects, respectively. Unlike a recruitment agency, which mainly focuses on finding suitable workers for other companies and organizations, a recruitment consultancy offers a more in-depth and personalized service that takes into account the specific needs, goals, and culture of each client and candidate.

A recruitment consultant performs various tasks such as:

  • Performing extensive research on client companies and their open positions, in order to get a better understanding of what the respective companies do, what their internal culture is, the standards they set for new employees, and any other relevant piece of information.
  • Advertising their client companies’ open positions through various media, such as websites, newspapers, and networking events.
  • Finding potential candidates for the open positions and contacting them.
  • Reviewing resumes and cover letters.
  • Conducting tests and interviews with potentially suitable candidates and shortlisting the most qualified ones.
  • Providing candidates with information regarding the open positions and hiring organizations.
  • Communicating with candidates after their interviews and discussing the results.
  • Negotiating employee salaries and job benefits, as instructed by the client companies.
  • Mediating any negotiation between job candidates and employers regarding salary, benefits, training, and career advancement.
  • Constantly reviewing and improving their recruitment policies to ensure a higher rate of proposed candidates that get hired by client companies.

A recruitment consultant’s main goal is to match organizations with potential employees that fit their requirements, expectations, and culture. They also aim to help candidates find jobs that suit their skills, interests, and goals.

Recruitment Consultancy vs Recruitment Agency: Not the Same Thing

Although both recruitment consultancies and recruitment agencies are involved in finding staff for job vacancies on behalf of an employer, they are not the same thing. There are some key differences between them that you should be aware of before choosing one over the other.

Here is a table that summarizes some of the main differences between recruitment consultancies and recruitment agencies:

Recruitment Agency Recruitment Consultancy
Mainly focuses on finding suitable workers for other companies. Provides expert advice and guidance to both clients and candidates.
Offers a more transactional and standardized service. Offers a more in-depth and personalized service.
Has a broader knowledge of the market and the available talent. Has a deeper understanding of the industry and the client’s needs.
Works on short-term projects or contracts Builds long-term relationships with clients and candidates.

When a Recruitment Consultancy Is Chosen Over a Recruitment Agency

Depending on hiring needs, goals, and budget, a business may prefer to work with a recruitment consultancy or a recruitment agency. However, there are some cases when a recruitment consultancy may be a better choice than a recruitment agency. Some of them are:

  • When a company needs to fill specialized or senior roles that require specific skills or qualifications that are hard to find in the market.
  • When a business needs to hire multiple candidates for different roles within the same project or organization.
  • When there is a need to hire candidates who fit well with your company’s culture, values, and vision.
  • When a business needs to improve its employer brand and attract more qualified and engaged candidates.
  • When the need to reduce a company’s hiring costs and time by outsourcing its recruitment process to a trusted partner arises.

How to Start a Recruitment Consultancy

If you are interested in starting your own recruitment consultancy, you will need to follow some steps to ensure a successful launch and operation. Here are some of the steps you should take:

1. Choose a Niche

Decide what kind of recruitment consultancy you want to be and what kind of clients and candidates you want to serve. You can choose to specialize in a particular industry, sector, function, or level. You can also offer general services to a wide range of clients and candidates. Choosing a niche will help you stand out from the competition and establish your expertise and reputation.

2. Do Market Research

Analyze the demand and supply of your chosen niche and identify your target market, competitors, opportunities, and threats. Moreover, it’s a good idea to determine your pricing strategy, marketing strategy, value proposition, and unique selling points.

3. Create a Business Plan

Write down your goals, objectives, strategies, actions, and resources for starting and running your recruitment consultancy. You will also need to include financial projections, such as income, expenses, cash flow, and profit. A business plan will help you organize your ideas, secure funding, measure your progress and adjust your course as needed.

4. Register Your Business

Choose a name for your recruitment consultancy and register it with the relevant authorities. You need to obtain any licenses, permits, or insurance that are required for operating a recruitment consultancy in your location.

5. Set Up Your Office

Find a suitable location for your office and equip it with the necessary furniture, equipment, software, and supplies. Other than that, you need to also create a website, logo, business cards, and other branding materials for your recruitment consultancy.

6. Hire Staff

Depending on the size and scope of your recruitment consultancy, you may need to hire staff to help you with various tasks, such as administration, accounting, marketing, sales, or recruitment. You also need to train them on your policies, procedures, and standards.

7. Find Clients and Candidates

Start building your network of potential clients and candidates by using various methods, such as referrals, cold calls, emails, social media, online platforms, events, or advertising. Keep in mind that it’s important to establish trust and rapport with them by providing quality service, communication, and feedback.

8. Manage Your Business

Once your business has taken off, you need to monitor and evaluate your performance, results, and feedback regularly and make any necessary changes or improvements. Don’t forget to keep track of your finances, taxes, legal obligations, and records as well.

Conclusion

Starting a recruitment consultancy can be a rewarding and profitable venture if you have the skills, passion, and determination to do so. A recruitment consultancy can help businesses find the best talent for their open positions faster and easier by providing expert advice and guidance to both clients and candidates.

If you are looking for an efficient recruitment solution that can help you start a recruitment consultancy smoothly, you may want to consider Manatal. It is one of the most efficient cloud-based recruitment platforms that is designed to help you manage your entire recruitment process from sourcing to placement.

Some of the key features that Manatal offers are:

  • AI-powered candidate sourcing that automatically finds the best candidates from various sources, such as LinkedIn, job boards, and more.
  • Smart candidate matching that ranks candidates based on their skills, experience, and fit with the job requirements and the company culture.
  • Collaborative hiring that allows you to share candidates’ profiles, feedback, and ratings with your team members or clients easily.
  • Automated workflows that streamline your tasks, such as sending emails, scheduling interviews, or generating reports.
  • Customizable dashboards that display real-time data and insights on your recruitment performance.

With Manatal, you can save time, money, and effort while finding the best talent for your clients. Start a 14-day free trial to learn more about its innovative features and see how it can help you successfully attract and acquire the best talent with ease.

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Bill Twinning
Talent Resources & Development Director - Charoen Pokphand Group
Manatal is the best ATS we worked with. Simplicity, efficiency and the latest technologies combined make it an indispensable tool for any large-scale HR team. Since its adoption, we've seen a huge increase across all our key recruitment metrics. To summarize, it is a must-have.
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Senior Talent Acquisition - Manpower Group
Manpower has been using Manatal and we couldn't be happier as a team with the services this platform has provided. The application is extremely user-friendly and very well equipped with all the useful functions one would require for successful recruitment. The support team is also excellent with very fast response time.
Ahmed Firdaus
Director - MRI Network, Executive Search Firm
I've been using Manatal for the past couple of months and the platform is excellent, user-friendly and it has helped me a lot in my recruitment process, operation and database management. I'm very happy with their great support. Whenever I ask something they come back to me within minutes.
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Human Resources Manager - Oakwood
Manatal is a sophisticated, easy-to-use, mobile-friendly, and cloud-based applicant tracking system that helps companies achieve digitalization and seamless integration to LinkedIn and other job boards. The team at Manatal is very supportive, helpful, prompt in their replies and we were pleased to see that the support they offer exceeded our expectations.
Maxime Ferreira
International Director - JB Hired
Manatal has been at the core of our agency's expansion. Using it has greatly improved and simplified our recruitment processes. Incredibly easy and intuitive to use, customizable to a tee, and offers top-tier live support. Our recruiters love it. A must-have for all recruitment agencies. Definitely recommend!
Ngoc-Thinh Tran
HR Manager, Talent Sourcing & Acquisition - Suntory PepsiCo Beverage
I am using Manatal for talent sourcing and it is the best platform ever. I am so impressed, the Manatal team did an excellent job. This is so awesome I am recommending the solution to all recruiters I know.
Bill Twinning
Talent Resources & Development Director - Charoen Pokphand Group
Manatal is the best ATS we worked with. Simplicity, efficiency and the latest technologies combined make it an indispensable tool for any large-scale HR team. Since its adoption, we've seen a huge increase across all our key recruitment metrics. To summarize. it is a must-have.
Ahmed Firdaus
Director - MRINetwork, Executive Search Firm
I've been using Manatal for the past couple of months and the platform is excellent, user-friendly and it has helped me a lot in my recruitment process, operation and database management. I'm very happy with their great support. Whenever I ask something they come back to me within minutes.
Dina Demajo
Senior Talent Acquisition - Manpower Group
Manpower has been using Manatal and we couldn't be happier as a team with the services this platform has provided. The application is extremely user-friendly and very well equipped with all the useful functions one would require for successful recruitment. The support team is also excellent with very fast response time.
Kevin Martin
Human Resources Manager - Oakwood
Manatal is a sophisticated, easy-to-use, mobile-friendly, and cloud-based applicant tracking system that helps companies achieve digitalization and seamless integration to LinkedIn and other job boards. The team at Manatal is very supportive, helpful, prompt in their replies and we were pleased to see that the support they offer exceeded our expectations.
Maxime Ferreira
International Director - JB Hired
Manatal has been at the core of our agency's expansion. Using it has greatly improved and simplified our recruitment processes. Incredibly easy and intuitive to use, customizable to a tee, and offers top-tier live support. Our recruiters love it. A must-have for all recruitment agencies. Definitely recommend!
Ngoc-Thinh Tran
HR Manager, Talent Sourcing & Acquisition - Suntory PepsiCo Beverage
I am using Manatal for talent sourcing and it is the best platform ever. I am so impressed, the Manatal team did an excellent job. This is so awesome I am recommending the solution to all recruiters I know.

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