Recruitment is hard, but it doesn’t have to be (anymore, that is). The talent acquisition industry is seeing unprecedented growth in recruitment automation tools: In fact, approximately 4.8 million organizations are currently using recruitment software to automate things and make life as recruiters easier for them.
And since that number is expected to grow to 6 million organizations by 2030, any recruiter or recruitment team that isn’t making the most out of recruitment automation will risk losing out to the competition.
And in this article, we will be covering 9 ways that recruitment automation will totally change the face of recruitment in the years to come.
What Is Recruitment Automation?
Recruitment automation, in a nutshell, is the use of technology and software to automate various tasks and processes in the recruitment process, such as:
- Posting job listings
- Screening resumes
- Scheduling interviews
- Sending communications to candidates
The goal of recruitment automation is to make the recruitment process more efficient, accurate, and consistent, and to reduce the time and effort required to find and hire the best candidates.
Additionally, recruitment automation can also help organizations to improve their candidate experience, by providing them with a more streamlined and personalized experience throughout the recruitment process. This also makes the process much more repeatable for recruiters.
Recruitment automation tools can be found in software like applicant tracking systems (ATS), that cover the entire recruitment pipeline, from sending out multiple job listings at a time, to measuring the success of your recruitment strategy with automated reports and analytics.
9 Ways Recruitment Automation Will Transform The Way You Recruit from 2023
Increased Efficiency
Recruitment automation can significantly increase efficiency for recruiters who are struggling with their workload by automating repetitive and time-consuming tasks. For example, recruitment automation can be used to post job listings automatically to multiple job boards and social media platforms, which can save recruiters days of time and effort.
Additionally, recruitment automation can be used to screen resumes automatically, by using keyword matching, natural language processing, and machine learning algorithms to identify the most relevant candidates for a given job. This can help recruiters quickly identify the best candidates from a large pool of applicants, without having to spend hours reviewing resumes manually.
Another way recruitment automation can increase efficiency for recruiters is by automating the scheduling and coordination of interviews. By using recruitment automation software, recruiters can easily schedule interviews with candidates, and send automatic reminders to candidates and interviewers, which can help to reduce no-shows, and ensure that the interview process runs smoothly.
1. Improvement of the Candidate’s Experience
Recruitment automation can also improve the overall communication process you use with your candidates. By using recruitment automation, recruiters can send automated emails and text messages to candidates, to update them on the status of their application, or to schedule interviews. This can help to improve the candidate experience, by providing them with a more personalized and streamlined experience throughout the recruitment process.
And in a world where 60% of candidates could lose interest in a job if their recruitment process takes too long, speeding things up wherever possible is crucial.
Additionally, automation ensures that you will apply the same recruitment steps for every candidate you consider for every position, which reduces the likelihood of being involved in conflicts related to favoritism or preference whenever you recruit.
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2. Better Data Management
Recruitment automation can also significantly improve data management throughout the recruitment process by providing recruiters with a way to collect, store, and analyze data more effectively. For example, an ATS automatically collects all data from resumes submitted in a job listing, which can be stored in a centralized database.
This helps recruiters easily access and search through candidate data, without having to manually review resumes and job applications.
Having one database to access all information is also a benefit, as you will no longer have to remember where you put a candidate’s resume or contact information, or whether another recruiter has saved a candidate’s information elsewhere, for instance.
Another way recruitment automation can improve data management is by automating the tracking of candidate progress through the recruitment pipeline. By using recruitment automation, recruiters can track which candidates are at what stage of the recruitment process, and can quickly identify any bottlenecks or delays in the process.
3.Greater Scalability
Recruitment automation allows organizations to handle a larger volume of candidates and job listings without having to increase the number of recruiters. Or, in another sense, automation tools can help a large group of recruiters hire for many more job openings than teams who are not using similar technology.
Automation is repeatable, and when successful processes can be repeated, they can grow more sustainably. The result of having sustainable recruitment processes will be the likelihood of increasing the organization’s revenue.
By using software like an ATS, you can scale your recruitment process by using recruitment automation in sourcing your candidate, organizing your candidate pipeline, arranging interviews, and compiling reports and analytics.
4.Enhanced Decision Making
Automation can significantly improve decision-making when selecting candidates to fill a role by providing recruiters with more data-driven insight about candidates. This can help to ensure that the most qualified and suitable candidates are selected for the role. Being data-driven leads to better hiring decisions and contributes to the improved overall performance of the new hires as they settle into their new roles.
One of the main ways recruitment automation improves decision-making is by automating the initial screening process of resumes and applications.
This can be done using an ATS or recruitment marketing platforms, which can sort and filter resumes based on pre-determined criteria, such as qualifications, experience, and skills. This can help to quickly identify the most qualified candidates and reduce the time and effort required to review resumes manually.
ALSO READ: Making Data-Driven Decisions with an Applicant Tracking System
5.Greater Access to Talent
Recruitment automation can also help recruiters reach a broader pool of candidates, including those in remote or hard-to-find locations. There is no telling where the world’s top talent is, and any organization that is only locally sourcing its candidates could risk missing out on key people who might be the perfect fit for the roles they are advertising.
Especially considering that we could face a severe talent shortage by means of 85 million jobs that could go unfilled by 2030, applying the global approach to recruitment might just make the difference.
Recruitment software that integrates with job boards and social media platforms can help organizations reach more candidates and cast a wider net when looking for talent. Combined with automation features like posting multiple job listings at once and having all applications sent to one database, recruitment automation makes the process much easier to manage overall.
6.Improved Compliance
One of the most important parts of being a reputable recruiter is ensuring maximum compliance with legal and regulatory requirements, such as equal opportunity laws and data privacy regulations.
Recruitment automation can significantly improve compliance by automating compliance-related tasks, providing better data management, and reducing the risk of human error. One such way is by automating the process of gathering and storing candidate information. Recruitment software can be used to gather and store candidate information in a central location, ensuring that all data is accurate, up-to-date, and properly secured.
Software like an ATS also features cloud-based storage, which helps decrease the likelihood of data breaches by limiting the sources of storage. Compared to saving information on multiple devices from individual team members, cloud-based storage allows everyone to access data from your organization from a single source.
7.Reduced Costs
Organizations like recruitment agencies typically have lots of overhead costs, which generally go beyond a recruiter’s salary and bonuses. Recruitment automation can help reduce these costs by either decreasing the number of recruiters needed for each task, or by maximizing the productivity of one recruiter per task.
Automation can help speed up the recruitment process by reducing the time it takes to identify and attract suitable candidates. This can help lower the time that it takes to fill a role, which can, in turn, reduce the costs associated with leaving a role unfilled–another often overlooked cost that recruitment agencies have to bear in terms of client satisfaction.
By automating tasks such as resume screening, scheduling interviews, and sending follow-up emails, organizations can also reduce the need for administrative staff and other manual labor, which can help to lower overall labor costs, while decreasing the likelihood of human error.
8.Increased Diversity and Inclusion
Diversity, Equity, and Inclusion (DEI) are at the forefront of modern recruitment. In fact, the percentage of organizations with formal diversity recruitment processes in place between 2016 and 2021 increased by 32% to 88%. That’s in the space of five years!
One of the key areas where recruitment automation helps increase DEI is reducing bias in the recruitment process.
Automating tasks such as resume screening, scheduling interviews, and sending follow-up emails can help to reduce the chances of discrimination, prejudice, and other legal issues that can arise during the recruitment process. Additionally, recruitment automation software can be programmed to eliminate certain keywords or phrases that may indicate bias and help to avoid discrimination.
Another way recruitment automation helps improve DEI processes is by increasing the pool of candidates. ATS software can be used to post jobs across multiple platforms that have varying degrees of popularity among different countries. This can help attract a more diverse group of candidates from different backgrounds, increasing the diversity of your talent pool.
RELATED: Talent Acquisition Strategies to Promote Diversity
ALSO: Promoting Diversity and Inclusion through Your Recruitment ATS
Your Key Takeaways
Recruitment automation looks to be a growing trend, and it will likely be the case for the foreseeable future. Recruiters who are looking to compete for the world’s top talent must know how to leverage these tools to their advantage, or risk lagging behind the competition.
Many recruiters looking to see how automation improves their processes start by using an ATS. Currently, Manatal’s ATS is offering a free, 14-day trial so you can learn how well automation works for your organization.
To sign up for your free trial today, click here.