Marketing Coordinator job description

Job Brief

We are seeking a highly motivated Marketing Coordinator to join our dynamic team. The successful candidate will be responsible for helping to execute the Marketing team's strategic plans while providing administrative support to the department. The ideal candidate will have excellent communication skills, a keen eye for detail, and be able to work independently in a fast-paced environment.

Responsibilities

• Assist in the development and execution of marketing initiatives such as email campaigns, social media content, and digital advertising.
• Manage the company's social media accounts by planning and scheduling content, measuring engagement, and identifying opportunities for growth.
• Maintain the company's website by updating content and ensuring that it is optimized for SEO.
• Provide support for internal and external events, including trade shows, conferences, and webinars.
• Coordinate with external vendors such as printers and graphic designers to ensure that marketing collateral is produced on time and within budget.
• Conduct market research to identify trends and opportunities for growth, including research on competitors and industry events.
• Prepare reports on marketing initiatives, analyze data, and make recommendations for future strategies.
• Handle administrative tasks such as managing budgets, scheduling meetings, and maintaining files and databases.

Requirements

• Bachelor's degree in Marketing or a related field
• 1-3 years of experience in Marketing
• Proficient in Microsoft Office Suite and knowledge of marketing automation tools
• Understanding of SEO, social media platforms, and email marketing
• Strong project management and organizational skills
• Excellent written and oral communication skills
• Ability to work independently and collaboratively in a team environment
• Attention to detail and ability to multitask
• Knowledge of Adobe Creative Suite is a plus